
You know the new year isn't far ahead when the Pantone Color Institute declares the shade for the upcoming year to dictate colour trends for every industry. This time around, it's Ultra Violet. Inspired by limitless purple skies and music legends like Prince and David Bowie; Ultra Violet conveys complexity, mystery and brilliance.
Another bonus to having the rich purple hue as 2018's Pantone colour is that it makes a marvelous addition to any makeup look. From adding a pop of colour to lending drama without going off the rails, Ultra Violet can do that and more. So here are 4 ways to add it to your makeup routine. Best part is, you don't have to wait for 2018 to give it a try.
1. Enhance Your Shadow Game

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Wondering how to upgrade your LBD this party season? Purple shadow, it is! A pigmented purple like Bodyography's Pure Pigment Eyeshadow in Petunia Purple is everything a girl could want to lend a vibrant pop to the eyes. Simply dab over the eyelid, or add in a winged liner and you're good to go.
2. Get Your Lip On

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For the daring girl who never shies away from a bold pout, Ultra Violet will play right in your wheelhouse. Just apply a deep hued lipstick like Revlon's Super Lustrous Lipstick in Ultra Violet or for a matte finish, Maybelline's Super Stay Matte Ink Liquid Lipstick in Creator over your lips - it's almost as if the lipstick was made for the trend! These lip products will give any regular makeup look an edgy touch.
3. Walk The Line

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A simple way to add Ultra Violet's rich tone to your look is with a coloured eyeliner, like Seasoul's Waterproof Mousse Shadow Liner. Amazingly enough, it can be used wet and dry as both an eyeshadow or eyeliner so get lining and watch the subtle magic it works on your eyes.
4. Never Without Your Nails

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Looking for a low-key way to work Pantone's Ultra Violet shade into your makeup look? Purple nails are your answer. Try a glossy nail lacquer like Lauren B. Beauty's Nail Couture in Pacific Palisades for a cool toned purple that's low on effort and high on style.
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