This Article is From Feb 10, 2013

Maha Kumbh visit to seek blessings for Ek Thi Daayan: Ekta Kapoor

Maha Kumbh visit to seek blessings for Ek Thi Daayan: Ekta Kapoor

Ekta Kapoor along with actors Emraan Hashmi and Huma Qureshi, participated in a yajna for the success of the horror film.

Highlights

  • Producer Ekta Kapoor, who took the holy dip at the ongoing Maha Kumbh mela in Allahabad, says she was there not to promote her upcoming venture Ek Thi Daayan but to seek blessings for the film.
  • The 37-year-old, along with actors Emraan Hashmi and Huma Qureshi, also participated in a yajna for the success of the horror film.
  • "Promotion is the wrong word. I visited Maha Kumbh to seek blessings for the film and not promote it. I feel there is nothing wrong with that. Everyone participating in it was there for that very reason, so how are we different? Besides hard work, I think it is necessary to have blessings," Ekta told PTI over the phone from Allahabad.
  • There were clear instructions from the administration that no film promotion activity would be allowed at the mela but the team was allowed after they promised to keep their movement low-key.
  • "I believe that when the intent is right there is no problem at all. We made our intention very clear to the authorities and we did not face any trouble at all," she added.
  • When asked about the Maha Kumbh experience, Ekta, known to be a religious person, said, "It was a once in a life time experience. I have visited two Kumbh melas in the past but this is my first Maha Kumbh.
  • "We all felt very enlightened and emotionally calm after the yajna and the dip at sangam. The energy there was so positive and peaceful. It was a great experience for all of us," she said.
  • Ek Thi Daayan also stars Konkona Sen Sharma and Kalki Koechlin. The film has been directed by Kannan Iyer and co-produced by Vishal Bhardwaj.
  • "Ek Thi Daayan was an experience in itself. Vishal and Mukul (Sharma) have written a wonderful folklore horror film. It has all the recipes of a super entertaining film. To top it all we have Emraan, who is like the master of this genre now, and three actresses, who are very different from each other.
  • "I am really excited about the film... we all are in fact. It is a film very close to my heart," Ekta said.
  • Ek Thi Daayan will hit theatres on April 18.
Maha Kumbh visit to seek blessings for Ek Thi Daayan: Ekta Kapoor: Producer Ekta Kapoor, who tookthe holy dip at the ongoing Maha Kumbh mela in Allahabadyesterday, says she was there not to promote her upcomingventure Ek Thi Daayan but to seek blessings for the film.

The 37-year-old, along with actors Emraan Hashmi and HumaQureshi, also participated in a yajna for the success of thehorror film.

"Promotion is the wrong word. I visited Maha Kumbh toseek blessings for the film and not promote it. I feel thereis nothing wrong with that. Everyone participating in it wasthere for that very reason, so how are we different? Besideshard work, I think it is necessary to have blessings," Ektatold PTI over the phone from Allahabad.

There were clear instructions from the administrationthat no film promotion activity would be allowed at the melabut the team was allowed after they promised to keep theirmovement low-key.

"I believe that when the intent is right there is noproblem at all. We made our intention very clear to theauthorities and we did not face any trouble at all," sheadded.

When asked about the Maha Kumbh experience, Ekta, knownto be a religious person, said, "It was a once in a life timeexperience. I have visited two Kumbh melas in the past butthis is my first Maha Kumbh.

"We all felt very enlightened and emotionally calm afterthe yajna and the dip at sangam. The energy there was sopositive and peaceful. It was a great experience for all ofus," she said.

Ek Thi Daayan also stars Konkona Sen Sharma and KalkiKoechlin. The film has been directed by Kannan Iyer andco-produced by Vishal Bhardwaj.

"Ek Thi Daayan was an experience in itself. Vishal andMukul (Sharma) have written a wonderful folklore horror film.It has all the recipes of a super entertaining film. To top itall we have Emraan, who is like the master of this genre now,and three actresses, who are very different from each other.

"I am really excited about the film... we all are infact. It is a film very close to my heart," Ekta said.

Ek Thi Daayan will hit theatres on April 18.
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