This Article is From Nov 15, 2013

Aamir Khan: Less is more for Dhoom: 3 promotions

Aamir Khan: Less is more for Dhoom: 3 promotions

Dhoom: 3 will hit theaters on December 20.

Highlights

  • Aamir Khan, who is known for involving himself deeply with the innovative promotion of his films, says the "less is more" policy will apply to his upcoming action-thriller Dhoom: 3.
  • While several moviemakers are taking the small screen route for film promotions, the Dhoom: 3 team is unlikely to head there, according to Aamir, who plays the villain in the movie.
  • Asked if the team will go to a show like Bigg Boss for the promotions, the actor said: "We are not going anywhere to promote Dhoom: 3. We believe that less is more for this film and even curiosity will be there."
  • "Aditya Chopra (producer) is confident about this film, and even I am very happy with this film," he added.
  • Aamir stars opposite Katrina Kaif in the film. Abhishek Bachchan and Uday Chopra will be reprising the roles of ACP Jai Dixit and Ali Akbar Fateh Khan.
  • The film, directed by Vijay Krishna Acharya, will hit the screens on December 20.
Mumbai: Aamir Khan, who is known for involving himself deeply with the innovative promotion of his films, says the "less is more" policy will apply to his upcoming action-thriller Dhoom: 3.

While several moviemakers are taking the small screen route for film promotions, the Dhoom: 3 team is unlikely to head there, according to Aamir, who plays the villain in the movie.

Asked if the team will go to a show like Bigg Boss for the promotions, the actor said: "We are not going anywhere to promote Dhoom: 3. We believe that less is more for this film and even curiosity will be there."

"Aditya Chopra (producer) is confident about this film, and even I am very happy with this film," he added.

Aamir stars opposite Katrina Kaif in the film. Abhishek Bachchan and Uday Chopra will be reprising the roles of ACP Jai Dixit and Ali Akbar Fateh Khan.

The film, directed by Vijay Krishna Acharya, will hit the screens on December 20.
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