Prime Minister Narendra Modi launched the 'Swachhata Hi Seva' movement today. The campaign for a Swachh Bharat or clean India, which began four years ago, was made into a nation-wide movement today. Over the next two weeks leading to October 2 - Gandhi Jayanti - the Swachhata Hi Seva movement aims to ensure a high standard of cleanliness across the country, which was Mahatma Gandhi's dream for the nation. October 2, 2018 will mark the beginning of the 150th year of Mahatma Gandhi's birth, and the government plans to realise his dream of a clean India. Interacting with citizens from across the country, Prime Minister Modi urged all Indians to be a part of this mass movement. The prime minister and other ministers also took part in various cleanliness drives across the nation.
Here are the highlights of the Swachhata Hi Seva movement launched today:
Prime Minister Modi launched a clean-up drive at Baba Sahib Ambedkar Higher Secondary School in Paharganj, Delhi as part of the Swachhta Hi Seva Campaign, a 15-day cleanliness drive to ensure a high standard of cleanliness across the country leading up to Mahatma Gandhi's birth anniversary on October 2
You have infused such fervour in people, especially the youth, that they have made it a mission to make their nation scale new heights: @SriSri to PM @narendramodi#SwachhataHiSeva#SHS2018#SHS18pic.twitter.com/4cRX2cLnTy- PIB India (@PIB_India) September 15, 2018
My village was littered with flith but now due to your efforts, it is on the verge of becoming #ODF: native of Rajgarh district in #MadhyaPradesh recounts the transformation he has witnessed in last 4 years#SwachhataHiSeva#SHS2018#SHS18@firstname.lastname@example.org/AB2YrantSI- PIB India (@PIB_India) September 15, 2018
We are a nation with over 10000 years culture; the drainage systems of Mohenjodaro had left even the British in awe; India has a long history of both personal and public hygiene: @SadhguruJV#SwachhataHiSewa#SHS2018@swachhbharat@swachhbharatgov@email@example.com/MWMyhzwDh8- PIB India (@PIB_India) September 15, 2018
Today is a historic day filled with a new hope; with renewed vigour we all pledge to offer offer Shramdaan till 2nd October for cleanliness of #India : PM @narendramodi#SHS2018- PIB India (@PIB_India) September 15, 2018
Since 2014 Swachhta coverage has increased to 90% from 40% ; 9 crore toilets, 4.5 lakh villages, over 450 districts, 20 states and UTs declared ODF, all in short span of 4 yrs: PM @narendramodi#SHS2018- PIB India (@PIB_India) September 15, 2018
Watch live https://t.co/ILP1Stbemlpic.twitter.com/MwhfQYhJet
As a citizen of this country it is my duty to be a part of the Swachhta mission, says bollywood superstar @SrBachchan, shares his experience of #Versova beach cleanliness drive#SwachhataHiSewa#SHS2018@swachhbharat@firstname.lastname@example.org/hd4FZ55aTk- PIB India (@PIB_India) September 15, 2018
Health of our people, like foundation of any monument, has to be strong and health cant be without cleanliness: Tata trust has spent over 100 crores in past 4 years towards #SwachhBharat : @RNTata2000#SwachhataHiSewa#SHS2018#SHS18@swachhbharat@email@example.com/OFhZ7I68rC- PIB India (@PIB_India) September 15, 2018
Amitabh Bachchan Says: Four years ago, you introduced the nation to the Swachh Bharat Mission. I too decided to get involved as a citizen of India. I have been associated with various cleanliness campaigns including the campaign to clean a beach in Mumbai.
Amitabh Bachchan Says: I found television to be an effective way to spread the message of cleanliness.
Amitabh Bachchan Says: I realised that what people should do is focus on ensuring their immediate surroundings are clean. We were involved with a Cleanathon. Chief Minister of Maharashtra and I went to hospitals with the message of Swachhata. I will continue working for a Swachh Bharat.
Ratan Tata Says: Its a great honour and privilege to help launch a movement which should be the dream of every citizen of India. To be a strong India, the foundation has to be strong and that foundation is the health of our people.
Ratan Tata Says: The Tata Trusts are actively supporting the Swachh Bharat Mission and our support will continue in the years to come especially in bringing more technology in ensuring a clean India.
Ratan Tata Says: I congratulate you for a courageous move in the form of Swachh Bharat Mission. We are no longer taking the health of our people for granted. We are devoting manpower for a strong India and focussing on healthcare.
Ratan Tata Says: Health of our people cannot be there without sanitation and cleanliness. We can reduce and eliminate several diseases if we support the Swachh Bharat Movement.
Sadhguru Jaggi Vasudev Says: Swachh Bharat is not a movement of any government or any prime minister. This is a nation's movement, and every Indian must appreciate that and take pride in it. Every Indian must do their bit to ensure we have a clean India.
PM Modi Says: Cleanliness and hygiene of our homes and ourselves, keeping our surroundings clean, keeping the environment clean have all been a very important aspect of our culture and teaching for thousands of years. We just need to remind ourselves of our rich culture and valuable teachings and put it to practice in our lives. In fact, service for cleanliness is similar to service to God. Rather, our traditional and cultural message has been the same.
From today till 2nd October, which is Gandhi Jayanti, let us rededicate ourselves towards fulfilling Bapu's dream of a Clean India.
The contribution of India's Nari Shakti (women) in the Swachh Bharat Mission is immense.
Youngsters are ambassadors of social change. The way they have furthered the message of cleanliness is commendable. The youth are at the forefront of a positive change in India.
I appeal to the cooperative sector to continue their efforts in furthering cleanliness.
On 2nd October we mark the start of Gandhi Ji's 150th birth anniversary. It is also the day Swachh Bharat Mission completes 4 years of being a historic mass movement aimed at fulfilling Bapu's dream of a Clean India.- Narendra Modi (@narendramodi) September 12, 2018
I salute all those working towards a Swachh Bharat! pic.twitter.com/1bqsuPz8bM