When it comes to sustainable apparel, we all have our own unanswered questions. Our favourite pair of jeans always portrays a string of stories attached and hence we are so attached before picking a new pair. But at the same time, did you know making denim hasn't always been environmentally-conscious? A lot of water and cotton is used in the production process. We have seen fashion going clean in the past few years and hence clean denim has become a raging trend this year. Talking about clean denim, it involves organic and more sustainable resources which go into production. With a continuous concern towards the environment, the best brands are leaning towards cleaner and greener ways of making denim. The past year might have been all about sweatpants and shorts, but denim jeans remain a seminal staple. Of course we do not want to cost any loss to the environment just for the sake of our denim love. Do your bit for nature and go green this season with these sustainable denim brands.
5 Denim Brands That Make Sustainable Jeans
These brands are going all green with your favourite denim jeans
1. Everlane
Everlane has always been transparent when it comes to sustainability. In addition, they have made sustainability a major priority of their production process. You will always find eco-friendly ways of the brand when it comes to denim. They make their jeans in some of the world's most conscious factories, which recycle their water, use renewable energy or repurpose by-products to create premium jeans. You will also find apparel made from recycled plastic in their ReNew collection.
2. Levi's
The brand uses water-less technology and other such production techniques, which use less and more sustainable resources. These techniques have done a lot to benefit the environment. Levi's have saved 4.2 billion liters of water since introducing water-less denims in 2011 and 9.6 billion liters of water has been reused and recycled. 75% of their cotton now comes from more sustainable sources.
3. Frank And Oak
The brand teamed up with an eco-certified factory in Dubai and the brand's production uses 79% less energy, 50% fewer chemicals, and 95% less water than traditional manufacturing techniques. With these techniques, the brand has encouraged a sustainable way of making denim.
4.J. Crew
In a bid to consciously do better towards the environment, this brand uses cotton that is grown without chemical fertilizers and pesticides from non-genetically modified seeds. Their denim production consumes 75% less water, 65% fewer chemicals and less energy, making its production sustainable and eco-friendly.
5. EB Denim
The brand has always been transparent with their sustainable and ethical practices. They recycle all excess materials for other designs with not one piece going to waste. Not just denims, they upcycle other garments as well for a sustainable approach towards the industry.
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