- Delhi Police uses viral meme to spread awareness among younger audience on social media
- They recently used the Gange meme to warn against drunk driving with a humorous message
- The post contrasts drinking sugarcane juice with alcohol to promote safe driving habits
The Delhi Police has been proactively using social media to spread awareness among citizens. To ensure the information reaches the younger audience, the police department has been using viral memes. In the latest update, they have used the viral "Gange" or "Gangeyyyy" Meme to ensure it reaches the right audience.
The viral Gange Meme started with a video of a man singing "Gange Thudiyil", a Malayalam song. The video started circulating on social media and turned into a viral trend. Since then, it has been featured across platforms with short clips of the man singing in a loud and rather flat tone.
In the latest post, the Delhi Police has used the picture of the man to spread awareness against drunk driving. The text in the picture says, "Ganneyyy ka juice peekar chalaoge to rahoge Fresh". It added, "Sharab Peekar Chalaoge to Hoga Crash."
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This translates to, "If you drive after drinking sugarcane juice, you will remain fresh. If you drive after drinking alcohol, you will crash." Meanwhile, the caption of the picture said, "Uncle is explaining... listen carefully." It added, "Sugarcane juice will be useful in summer...If you drive after drinking, all the work will be done!" (English translation)
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The post shared two days ago has gone viral on social media and has accumulated over 43k likes. Many social media users addressed the post with a light-hearted reaction, while others appreciated the police department's efforts to spread awareness.
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Previously, the Delhi Police leveraged the popularity of filmmaker Aditya Dhar's Dhurandhar 2 by utilizing a viral meme of Rakesh Bedi to convey a crucial message about road safety. The police department has modified a well-known line (Mera Baccha h Tu) from Bedi's character Jameel Jamali to craft a humorous yet significant reminder about the importance of wearing helmets.
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