Brendan Alper admits he first thought up the app as a joke, but the more he thought about the concept, the more it seemed like a business worth pursuing.
"People hate things everywhere," he tells CBS News. "Maybe not the same things, but everyone likes to complain."
Studies have found that people bond over their shared dislike of other people. So, the app's unconventional matching system seems to be backed up by actual science.
As of April 2017, the app has over 350,000 users - looking for love, through hate.
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