The chef runs a popular chain of steakhouses in Turkey and Dubai.
Highlights
- Nusret Gokce, a Turkish chef, is the Internet's new obsession
- A video that shows his unique style of adding salt to a steak is viral
- People can't stop talking about him and have turned him into a meme
Last year, social media collectively gushed over
Arshad Khan, Islamabad's blue-eyed
chaiwalla. Now, another man has captured its fancy. Nusret Gokce, a Turkish chef, is the Internet's new obsession. Dubbed 'Salt Bae,' the chef captured the imagination of netizens world over after a video of his went viral. With over 3.8 million views and still counting, the video shared on January 7, shows the chef's unique style of adding salt to a steak. Vegans may want to look away now but we're not sure if they possibly can.
The chef, who runs a popular chain of steakhouses in Turkey and Dubai, enjoys a following of 1.3 million on Instagram. The Internet became fixated on him after watching a video of his fancy knife work and aforementioned seasoning skills.
This video was followed by yet another that showed just what social media wanted.
This video too is now going viral, with over 1.5 million views on Instagram in some 22 hours.
Now, people cannot stop talking about Chef Nusret and have also turned him into a viral meme.
The man is so popular, even Bruno Mars tweeted about him.
Remember how almost all cookery show hosts in India said '
namak swadanusar' at the end of every savoury dish? With Chef Nusret, we could do with a little extra.