Muslim Rashtriya Manch's co-convenor SK Muddin said cow milk has multiple benefits over beef whose "unhealthy and harmful" effects were endorsed even by Muslim scriptures.
Mr Muddin, Muslim Rashtriya Manch's Madhya Pradesh and Chhattisgarh in charge, said they served cow milk to fasting Muslims in Betul and Jabalpur districts in the last two days and the response they got was "highly encouraging".
He said cow milk is being served to Muslims after Roza Iftars.
"We have plans to serve milk in each district of Madhya Pradesh during the Ramzan," he added.
"Our initiative to serve cow milk is getting a good response from among the Muslims who are observing fast during Ramzan," he told Press Trust of India.
Cow milk digests easily and that is why it is given to the infants too, he said.
"But cow meat is very unhealthy and harmful to the body. The Hadith (sayings of Prophet Muhammad) too says cow meat is very unhealthy and harmful," he contended.