Mumbai:
The cleanliness campaign launched by Prime Minister Narendra Modi should become a mass movement with participation of all sections of society, BJP president Amit Shah said in Mumbai today.
"All political parties, social and religious organisations need to participate in this initiative," Mr Shah said after participating in a cleanliness drive outside Khar railway station in suburban Mumbai.
BJP General Secretary Rajiv Pratap Rudy launched the cleanliness campaign by symbolically sweeping a pavement outside state BJP office in Mumbai.
"This drive is for a national cause without any politics. The PM has launched this unique campaign for a noble cause. The BJP government's aim is to make India clean, neat and green," he said.
Going by public response and enthusiasm, this campaign is sure to make India a better and cleaner place, he said.