12 years ago
NDTV and Dettol have launched a nationwide campaign called <i>Banega Swachh India</i>. The two-fold aim of this initiative is to create awareness about the importance of proper hygiene and sanitation in rural India, and raise funds to build toilets.
As a part of this initiative, is the 12-hour LIVE televised Cleanathon, which will bring together the entire nation to work towards better sanitation and hygiene.
