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Nintendo Switch 2 to Support Text-to-Speech in GameChat, VRR Support Limited to Handheld Mode
Nintendo Switch 2 will support text-to-speech functionality and live captions for its GameChat feature for in-game communication. Nintendo has also clarified variable refresh rate support on Switch, confirming the display feature will only be available in handheld mode.
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Investigate YouTubers, Influencers, Journalists: BJP's Nishikant Dubey To Probe Agencies
BJP MP Nishikant Dubey urged Enforcement Directorate and the National Investigation Agency to investigate foreign tours, advertisements and bank accounts of online influencers.
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Netflix Unveils AI-Powered Feature That Will Blend Ads With Shows and Movies
Netflix unveiled a new artificial intelligence (AI) for its advertisers at its Upfront event on Wednesday. The streaming platform is heavily investing in its new in-house ad platform dubbed Netflix Ads Suite, and it showcased some of the features and tools that advertisers can leverage. The company also unveiled several ad formats to help its clien...
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YouTube Announces Gemini-Powered ‘Peak Points’ to Pinpoint Optimal Ad Moments in a Video
YouTube unveiled a new artificial intelligence (AI) feature for its advertisers on Wednesday. The new feature, dubbed Peak Points, was showcased at the company’s Brandcast event held in New York. The Google-owned video streaming giant said that the feature will use Gemini to determine the moment in a video where viewers are most engaged.
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Amazon Prime Video to Roll Out Limited Ads in India Next Month; Ad-Free Opt-In Plan Announced
Amazon Prime Video will start showing limited advertisements between content in India starting next month. As per the company, Amazon Prime subscribers will see ads while watching their favourite films and TV shows on the e-commerce giant's video streaming platform. Those who do not wish to get interrupted with ads can enrol in a new ad-free opt-in...
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Threads Begins Testing Video Ads to Help Businesses Expand Reach, Increase Audience Engagement
Threads announced its latest advertising initiative in the form of video ads at the Interactive Advertising Bureau NewFronts 2025 on Thursday. The Meta-owned platform says it has begun video ads as a way for businesses to expand their reach and engage a wider audience. Ad creatives will appear in between the organic content (user posts) in the Thre...
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US Seeks Breakup of Google's Ad-Tech Products After Judge Finds Illegal Monopoly
The US DoJ has proposed that Alphabet's Google divest its AdX advertising marketplace and ad server DFP. Google has said the company supported behavioural remedies such as making real-time bids available to competitors, but that prosecutors cannot legally pursue a bid to force it to sell parts of its business.
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End Of Advertising Industry? Zuckerberg's Radical Plan Of Meta AI Taking Over Revealed
Meta will be able to produce media for the client's product, write copy about those products, and publish them as ads to the public, all using AI.
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Baba Ramdev: The Yoga Guru And The Court Scrapes Behind His Business Empire
Meet Baba Ramdev - 'yoga guru', entrepreneur, and, over the past few years - a regular in courtrooms across India, courtesy patently misleading ads, unsubstantiated remarks about his Patanjali products' ability to 'cure' diseases such as COVID.
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Veer Pahariya Reacts To Rasha Thadani And Vedang Raina's Dance In A New Advertisement
Rasha Thadani made her big Bollywood debut earlier this year with Abhishek Kapoor's Azaad
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"Rs 83 Lakh A Year For House Manager": Dubai's Recruitment Agency Job Posting Is Viral
The advertisement offers not one, but two positions for full-time house managers in Abu Dhabi and Dubai
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Despite Fatal Crashes Chinese Carmakers Battling To Build Autonomous Driving Aid
China's Ministry of Industry and Information Technology warned automakers to test systems rigorously, "define system functional boundaries... and refrain from exaggerated or false advertising".
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Google Says Deep AI Investments Powering Ad Sales, Soothing Anxious Investors
Alphabet reassured jittery tech investors that its AI investments were powering returns at its crucial ad business on Thursday. The search giant's first-quarter profit and revenue beat expectations, and the company said it would buy back $70 billion (roughly Rs. 5,97,800 crore) in stock, adding $75 billion (roughly Rs. 6,40,362 crore) to its mark...
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Meta Opens Threads to Advertisers Globally
Meta Platforms said on Wednesday it is expanding advertising on its social network Threads to all eligible advertisers globally. A growing user base on Threads—exceeding 320 million monthly users—and uncertainty surrounding a potential TikTok ban in the US could bolster Meta's ability to attract advertisers.
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Fyre Festival Flops Again, Ticket Holders Told: "Event Has Been..."
Advertised as a luxury music festival yet again, Fyre Festival 2 was supposed to take place in Mexico from May 30 to June 2.
-
Nintendo Switch 2 to Support Text-to-Speech in GameChat, VRR Support Limited to Handheld Mode
Nintendo Switch 2 will support text-to-speech functionality and live captions for its GameChat feature for in-game communication. Nintendo has also clarified variable refresh rate support on Switch, confirming the display feature will only be available in handheld mode.
-
Investigate YouTubers, Influencers, Journalists: BJP's Nishikant Dubey To Probe Agencies
BJP MP Nishikant Dubey urged Enforcement Directorate and the National Investigation Agency to investigate foreign tours, advertisements and bank accounts of online influencers.
-
Netflix Unveils AI-Powered Feature That Will Blend Ads With Shows and Movies
Netflix unveiled a new artificial intelligence (AI) for its advertisers at its Upfront event on Wednesday. The streaming platform is heavily investing in its new in-house ad platform dubbed Netflix Ads Suite, and it showcased some of the features and tools that advertisers can leverage. The company also unveiled several ad formats to help its clien...
-
YouTube Announces Gemini-Powered ‘Peak Points’ to Pinpoint Optimal Ad Moments in a Video
YouTube unveiled a new artificial intelligence (AI) feature for its advertisers on Wednesday. The new feature, dubbed Peak Points, was showcased at the company’s Brandcast event held in New York. The Google-owned video streaming giant said that the feature will use Gemini to determine the moment in a video where viewers are most engaged.
-
Amazon Prime Video to Roll Out Limited Ads in India Next Month; Ad-Free Opt-In Plan Announced
Amazon Prime Video will start showing limited advertisements between content in India starting next month. As per the company, Amazon Prime subscribers will see ads while watching their favourite films and TV shows on the e-commerce giant's video streaming platform. Those who do not wish to get interrupted with ads can enrol in a new ad-free opt-in...
-
Threads Begins Testing Video Ads to Help Businesses Expand Reach, Increase Audience Engagement
Threads announced its latest advertising initiative in the form of video ads at the Interactive Advertising Bureau NewFronts 2025 on Thursday. The Meta-owned platform says it has begun video ads as a way for businesses to expand their reach and engage a wider audience. Ad creatives will appear in between the organic content (user posts) in the Thre...
-
US Seeks Breakup of Google's Ad-Tech Products After Judge Finds Illegal Monopoly
The US DoJ has proposed that Alphabet's Google divest its AdX advertising marketplace and ad server DFP. Google has said the company supported behavioural remedies such as making real-time bids available to competitors, but that prosecutors cannot legally pursue a bid to force it to sell parts of its business.
-
End Of Advertising Industry? Zuckerberg's Radical Plan Of Meta AI Taking Over Revealed
Meta will be able to produce media for the client's product, write copy about those products, and publish them as ads to the public, all using AI.
-
Baba Ramdev: The Yoga Guru And The Court Scrapes Behind His Business Empire
Meet Baba Ramdev - 'yoga guru', entrepreneur, and, over the past few years - a regular in courtrooms across India, courtesy patently misleading ads, unsubstantiated remarks about his Patanjali products' ability to 'cure' diseases such as COVID.
-
Veer Pahariya Reacts To Rasha Thadani And Vedang Raina's Dance In A New Advertisement
Rasha Thadani made her big Bollywood debut earlier this year with Abhishek Kapoor's Azaad
-
"Rs 83 Lakh A Year For House Manager": Dubai's Recruitment Agency Job Posting Is Viral
The advertisement offers not one, but two positions for full-time house managers in Abu Dhabi and Dubai
-
Despite Fatal Crashes Chinese Carmakers Battling To Build Autonomous Driving Aid
China's Ministry of Industry and Information Technology warned automakers to test systems rigorously, "define system functional boundaries... and refrain from exaggerated or false advertising".
-
Google Says Deep AI Investments Powering Ad Sales, Soothing Anxious Investors
Alphabet reassured jittery tech investors that its AI investments were powering returns at its crucial ad business on Thursday. The search giant's first-quarter profit and revenue beat expectations, and the company said it would buy back $70 billion (roughly Rs. 5,97,800 crore) in stock, adding $75 billion (roughly Rs. 6,40,362 crore) to its mark...
-
Meta Opens Threads to Advertisers Globally
Meta Platforms said on Wednesday it is expanding advertising on its social network Threads to all eligible advertisers globally. A growing user base on Threads—exceeding 320 million monthly users—and uncertainty surrounding a potential TikTok ban in the US could bolster Meta's ability to attract advertisers.
-
Fyre Festival Flops Again, Ticket Holders Told: "Event Has Been..."
Advertised as a luxury music festival yet again, Fyre Festival 2 was supposed to take place in Mexico from May 30 to June 2.
