Nottingham Business School

Leighton Vaughan Williams, a professor at Nottingham Business School who specializes in betting research, has long held that betting markets are better predictors of election outcomes than polls. Yet ahead of the U.K. vote on whether to leave the European Union, the bookies failed as miserably as pollsters to predict the result -- actually, they di...

Leighton Vaughan Williams, a professor at Nottingham Business School who specializes in betting research, has long held that betting markets are better predictors of election outcomes than polls. Yet ahead of the U.K. vote on whether to leave the European Union, the bookies failed as miserably as pollsters to predict the result -- actually, they di...