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Meta Said to Be Aiming to Fully Automate Advertising With AI by 2026
Meta Platforms aims to allow brands to fully create and target advertisements with its AI tools by the end of 2026. The Mark Zuckerberg-led firm also plans to let advertisers personalise ads using AI, so that users see different versions of the same ad in real time, based on factors such as geolocation, according to a WSJ report.
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SEBI Directs Intermediaries to Use Registered Contact Details for Advertising on Social Media Platforms
SEBI has directed registered intermediaries advertising on social media platforms like Google and Meta to use the contact details shared with the market regulator, such as email IDs and mobile numbers. This step aims to combat rising securities market frauds observed on platforms like YouTube, Facebook, Instagram, WhatsApp, X (formerly Twitter), Te...
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Apple is Reportedly Experimenting With an AI-Powered Ad Performance Tool
Apple is reportedly experimenting with a new artificial intelligence (AI)-powered tool that will help advertisers promote their apps on its App Store. The new AI ad performance tool can determine the region, demographic, and area to display the ad in order to reach the targets set by the advertisers.
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Meta to Make Disclosure of AI, Digitally-Created Ads Compulsory From 2024
Meta Platforms on Wednesday said come 2024, advertisers will have to disclose when artificial intelligence (AI) or other digital methods are used to alter or create political, social or election related advertisements on Facebook and Instagram.
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Explained: Why Are Facebook, Instagram Cutting News Access in Canada
Meta Platforms plans to cut off access to news on Facebook and Instagram for all users in Canada once a new law requiring internet giants to pay news publishers takes effect, arguing news has no economic value to the company and that its users do not use the platform for news. Canada drafted new rules after legacy media companies complained about i...
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Twitter Exits Voluntary EU Disinformation Code but Obligations Remain, EU Commissioner Says
Twitter has exited the European Union's disinformation code, a voluntary pact involving three dozen signatories including Facebook parent Meta, Google, Microsoft, and TikTok. While the Elon Musk-owned microblogging platform has quit the pact, its obligations to the bloc still remain, according to Thierry Breton, the EU Industry commissioner.
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ED Seizes Rs. 8.26 Crore in Case Against Pigeon Education Technology, Alleges Firm Is Chinese-Owned
The Enforcement Directorate (ED) has seized Rs 8.26 crore in a case against Pigeon Education Technology India Private Limited under provisions of the Foreign Exchange Management Act (FEMA), 1999, according to an official statement issued on Friday. In its statement, the ED said that an investigation found that the company was owned by Chinese nati...
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Facebook Parent Meta Plans Another Round of Job Cuts, May Lay Off Over 1,000 Employees: Report
Facebook-parent Meta Platforms is planning a fresh round of job cuts in a reorganisation and downsizing effort that could affect thousands of workers, the Washington Post reported on Wednesday. Last year, the social media company let go 13 percent of its workforce — more than 11,000 employees — as it grappled with soaring costs and a weak adv...
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Facebook, Google, YouTube Should Be Made to Share Ad Revenue With Media Companies, Rajya Sabha MP Says
Big tech firms like Facebook, Google, and YouTube should be made to share advertising revenue with media companies in India, BJP Rajya Sabha member Sushil Kumar Modi said on Friday. The MP also added that newspapers and TV channels have been losing advertising revenue after the entry of big tech firms.
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Google Criticised for Data Handling Practices by German Antitrust Watchdog
Google has been criticised by Germany's antitrust regulator for the way it handles users' data. Data collected by Google was used to "create very detailed user profiles which the company can exploit for advertising and other purposes", the Federal Cartel Authority said.
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Meta Said to Be Aiming to Fully Automate Advertising With AI by 2026
Meta Platforms aims to allow brands to fully create and target advertisements with its AI tools by the end of 2026. The Mark Zuckerberg-led firm also plans to let advertisers personalise ads using AI, so that users see different versions of the same ad in real time, based on factors such as geolocation, according to a WSJ report.
-
SEBI Directs Intermediaries to Use Registered Contact Details for Advertising on Social Media Platforms
SEBI has directed registered intermediaries advertising on social media platforms like Google and Meta to use the contact details shared with the market regulator, such as email IDs and mobile numbers. This step aims to combat rising securities market frauds observed on platforms like YouTube, Facebook, Instagram, WhatsApp, X (formerly Twitter), Te...
-
Apple is Reportedly Experimenting With an AI-Powered Ad Performance Tool
Apple is reportedly experimenting with a new artificial intelligence (AI)-powered tool that will help advertisers promote their apps on its App Store. The new AI ad performance tool can determine the region, demographic, and area to display the ad in order to reach the targets set by the advertisers.
-
Meta to Make Disclosure of AI, Digitally-Created Ads Compulsory From 2024
Meta Platforms on Wednesday said come 2024, advertisers will have to disclose when artificial intelligence (AI) or other digital methods are used to alter or create political, social or election related advertisements on Facebook and Instagram.
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Explained: Why Are Facebook, Instagram Cutting News Access in Canada
Meta Platforms plans to cut off access to news on Facebook and Instagram for all users in Canada once a new law requiring internet giants to pay news publishers takes effect, arguing news has no economic value to the company and that its users do not use the platform for news. Canada drafted new rules after legacy media companies complained about i...
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Twitter Exits Voluntary EU Disinformation Code but Obligations Remain, EU Commissioner Says
Twitter has exited the European Union's disinformation code, a voluntary pact involving three dozen signatories including Facebook parent Meta, Google, Microsoft, and TikTok. While the Elon Musk-owned microblogging platform has quit the pact, its obligations to the bloc still remain, according to Thierry Breton, the EU Industry commissioner.
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ED Seizes Rs. 8.26 Crore in Case Against Pigeon Education Technology, Alleges Firm Is Chinese-Owned
The Enforcement Directorate (ED) has seized Rs 8.26 crore in a case against Pigeon Education Technology India Private Limited under provisions of the Foreign Exchange Management Act (FEMA), 1999, according to an official statement issued on Friday. In its statement, the ED said that an investigation found that the company was owned by Chinese nati...
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Facebook Parent Meta Plans Another Round of Job Cuts, May Lay Off Over 1,000 Employees: Report
Facebook-parent Meta Platforms is planning a fresh round of job cuts in a reorganisation and downsizing effort that could affect thousands of workers, the Washington Post reported on Wednesday. Last year, the social media company let go 13 percent of its workforce — more than 11,000 employees — as it grappled with soaring costs and a weak adv...
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Facebook, Google, YouTube Should Be Made to Share Ad Revenue With Media Companies, Rajya Sabha MP Says
Big tech firms like Facebook, Google, and YouTube should be made to share advertising revenue with media companies in India, BJP Rajya Sabha member Sushil Kumar Modi said on Friday. The MP also added that newspapers and TV channels have been losing advertising revenue after the entry of big tech firms.
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Google Criticised for Data Handling Practices by German Antitrust Watchdog
Google has been criticised by Germany's antitrust regulator for the way it handles users' data. Data collected by Google was used to "create very detailed user profiles which the company can exploit for advertising and other purposes", the Federal Cartel Authority said.
