Coca Cola Support My School

When we began the NDTV Coca-Cola Support My School campaign back in 2011, the real motivating factor was one very simple realization - a realization that a large number of girls in our country are actually dropping out of schools because of one single factor, something as basic as not having separate toilets for girls.

The Coca Cola - NDTV 'Support My School' campaign raised pledges worth Rs 13.6 crore towards the revitalisation of 272 schools across India via a telethon led by cricket legend Sachin Tendulkar and Bollywood actress Aishwarya Rai Bachchan.

When we began the NDTV Coca-Cola Support My School campaign back in 2011, the real motivating factor was one very simple realization - a realization that a large number of girls in our country are actually dropping out of schools because of one single factor, something as basic as not having separate toilets for girls.

The Coca Cola - NDTV 'Support My School' campaign raised pledges worth Rs 13.6 crore towards the revitalisation of 272 schools across India via a telethon led by cricket legend Sachin Tendulkar and Bollywood actress Aishwarya Rai Bachchan.