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The Rise Of Reid & Taylor: From Legacy To Premium Market Leadership

Reid & Taylor, led by Hardik Patel and Ajay Agarwal, is a premium fashion brand surpassing ₹1,500 crore GMV in FY 202425, expanding into apparel, with strong growth, quality, and innovative marketing

The Rise Of Reid & Taylor: From Legacy To Premium Market Leadership

New Delhi: Reid & Taylor, a name associated with Premium Suiting and Dignified Heritage, has emerged as a modern market leader under the remarkable leadership of Hardik Patel, Managing Director of Finquest Group, and Ajay Agarwal, Group CEO of Reid & Taylor. The brand's transformation into a powerhouse of premium fashion has been the result of razor-sharp strategic thinking, structured execution, and an unrelenting ambition to scale sustainably.

In FY 2024–25, Reid & Taylor surpassed ₹1,500 crore in Gross Merchandise Value (GMV), a landmark that cements its status among India's most successful premium fashion brands. This growth is supported by a national footprint of over 1,500 retail touchpoints—comprising both Multi-Brand Outlets (MBOs) and Exclusive Brand Outlets (EBOs)—and a workforce of more than 2,500 employees.

As a Premium Suitings and Shirtings brand, Reid & Taylor has also emerged as a preferred fabric supplier for global premium brands—offering unmatched quality and design innovations.

With an exceptional strategy planning, Hardik Patel has been instrumental in not just steering the brand, but reimagining what it stands for. Group CEO Ajay Agarwal under the guidance of Board of Directors headed by Hardik Patel combines long-term strategic planning with market-focused agility. “It was never about revival—it was about raising the bar,” has been the Vision of the Brand. The leadership focuses on building for scale, investing in core capabilities, and staying deeply attuned to shifting consumer expectations.

Working closely in line with Global Practices, Ajay Agarwal, whose operational excellence as a Group CEO has ensured success across every aspect of business. His ability to design and execute large-scale distribution strategies, implementation of Operational process, optimize performance at the retail level, and accelerate omnichannel adoption has played a central role in Reid & Taylor's upward trajectory. His execution-first mindset complements Hardik's vision, resulting in a highly aligned leadership framework that drives consistent performance.

In 2024, the brand further expanded its offerings with the formal launch of its apparel division. Overseen by Apparel Division CEO Subrata Siddhanta, this segment added a curated line of premium ready-to-wear menswear—positioned carefully to complement the brand's established fabric legacy. With this addition, Reid & Taylor has become a true one-stop shop for premium menswear. The strategy is omnichannel from inception: a strong offline rollout across Tier 1 and Tier 2 cities, combined with an integrated online presence across website, marketplaces and D2C platforms.

What truly sets Reid & Taylor apart in today's market is its premium quality product offering and aggressive, high-impact brand building. The endorsement by Bollywood icon Vicky Kaushal as brand ambassador has not only strengthened further visibility but also reinforced the brand's commitment towards positive growth. Backed by 360-degree marketing campaigns across digital, outdoor, and retail formats, Reid & Taylor has struck a chord with the modern Indian male—ambitious, stylish, and aspirational.

Today, Reid & Taylor is a brand defined not by nostalgia but by vision and at the heart of that vision are two leaders—Hardik Patel and Ajay Agarwal—who have shown that with the right intent and execution, legacy can be a launchpad for leadership. Reid & Taylor is not just crafting premium menswear—it is weaving India's growth story, one thread at a time.

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