Television personality, model and makeup mogul Kylie Jenner has now got her very own custom filter on Instagram. Kylie Jenner's followers can now open the application's front-facing camera and take seven of Kylie Cosmetics' most popular Lip Kit shades - Candy K, Dolce, Posie K, Say No More, Shady, Boy Bye and Glitz - for a virtual test through the filter, reports pagesix.com
Kylie Jenner's Instagram filter will also add false lashes, contouring and a softly flattering blur to Instagrammers' faces.
Kylie Cosmetics was founded by Kylie Jenner in February 2016. Since then, it has earned a revenue of $ 630 million. A report by Forbes put the 20-year-old on track to become America's youngest "self-made" billionaire, thanks to her super successful company. This makes the youngest member of the Kardashian-Jenner clan also the richest.
Kylie Jenner owns 100 percent of the company and she's already the youngest person on Forbes' list of richest self-made US women. Another year of growth would make her the youngest self-made billionaire ever, beating Facebook-founder Mark Zuckerberg, who crossed the threshold at the age of 23.
Since the almost-billionaire's beauty products are sold exclusively online, the filter should prove useful for those wishing to try out a shade before purchasing it. Social media is already pretty excited about it:
The new Kylie cosmetics filter on instagram is going to be brilliant for when I forget to put lipstick on before a photo- Maddie Kerslake (@maddiekerslake) July 31, 2018
Instagram has a filter that you can see what each kylie lipkit would look like on you!- anna (@annamillerX) July 31, 2018
A few days ago, a report by Instagram scheduler HopperHQ revealed that as an Instagram influencer, Kylie may charge up to 1 million US dollars for a post - making her the first person on the Instagram rich list.
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