The Congress' decision to front Rahul Gandhi's face on the free sanitary pads it aims to distribute to women in Bihar has run into rough weather. The rival parties have questioned the rationale of Mr Gandhi's face on the product meant for women.
The pads are being distributed under the party's Priyadarshini Udaan Yojana, aimed at raising menstrual hygiene awareness among women in Bihar. The initiative, says the party, is part of a larger campaign for women voters in the state.