Tier Iii Cities
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ZEE5 Reports Major Growth in Regional Language and Family-Friendly Content in 2024
In 2024, ZEE5 saw notable growth, particularly in regional languages and family-oriented content, which now accounts for 50% of its viewing. Chief Business Officer Manish Kalra credits the platform’s emphasis on culturally resonant, family-friendly narratives for this success. ZEE5’s increased reach into Tier II and III markets and a 25% rise i...
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Omega Seiki Partners With Agri Junction to Deploy 10,000 Electric Vehicles to Cater to Rural Market Demand
Omega Seiki and Agri Junction have partnered to deploy over 10,000 electric two-wheelers and three-wheelers in rural markets, the company Faridabad-headquartered company announced on Friday. As part of the tie up, Omega Seiki will be deploying Rage+ range and Stream along with specialised new product line-up such as e-two-wheeler Mopedo, Stream Cit...
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Centre Expanding, Redefining Development; Focussing On Tier II, III Cities: PM Modi
Prime Minister Narendra Modi on Tuesday stated that the Centre is expanding and redefining the focus of 'development' to the tier II and tier III cities which have boosted the confidence of youth in these cities.
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eBikeGo Secures Funding Of Rs. 10.91 Crore, Will Scale Network To 30 Cities By FY2022
With the fresh funding, eBikeGo plans to scale up operations to 30 cities by FY2022 while achieving 20 million deliveries and save 4,000 tonnes of CO2 emissions.
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BharatBenz Expands Its Network With 10 New Touchpoints In Tier II Tier III Cities
Daimler India Commercial Vehicles (DICV) has expanded its sales and service network in India with the inauguration of 10 new touchpoints for BharatBenz commercial vehicles. The company's main focus this time around has been Tier II and Tier III cities in the Northern, Southern, and Western regions of India.
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MG Motor India Launches Mobile Showroom;Focus On Tier 2 And Tier 3 Markets
The idea is to reach out to tier II and tier III cities and increase awareness towards MG as a car manufacturer.
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Zomato Food Delivery Reaches 500 Cities Milestone In India
Zomato’s founder and CEO tweeted that news that the food delivery platform now caters to 500 cities in India, making a new milestone for the company.
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Carpet Area Hike To Push Home Sales In Smaller Cities, Realtors Laud Move
The government's move to hike the carpet area of homes eligible for interest subsidy under the Pradhan Mantri Awas Yojna (PMAY) for the middle-income group (MIG) will give a much needed push to home sales, especially in tier II and III cities, say experts.
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Ola Lite App Launched to Serve Tier II, Tier III Cities
Ola Lite is a lightweight app that consumes less than 1MB space and loads within 3 seconds without compromising on the booking experience, Ola said.
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Mercedes-Benz India Expands to Tier II And III Cities With Brand Tour Programme
Moving its focus towards smaller cities, Mercedes-Benz has announced that it will be tapping into Tier II and III markets with its new customer centric programme. The initiative is called the Mercedes-Benz Brand Tour and will see the German auto giant expand presence in cities where there are potential customers but limited dealership reach.
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Triumph Motorcycles India Introduces Mobile Dealership
The mobile dealership will reach out to customers in Tier II and Tier III cities, and will display Triumph motorcycles. Customers can take test rides, book motorcycles and even buy Triumph bikes from these mobile dealerships.
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Harley-Davidson India Expands In Smaller Cities With First Concept Store
Expanding its base in smaller cities, Harley-Davidson inaugurated its first concept store in India in Kolhapur. Christened as 'Warrior Harley-Davidson', the concept store has been designed to accommodate Harley's customer experience program on a smaller scale. The Harley-Davidson concept store has been specifically designed for Tier II and III citi...
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Audi Mobile Terminal 2017 To Continue Focussing On Tier II And Tier III Cities
The Audi Mobile Terminal is as a fully functional mobile showroom that comes equipped with a display car, Audi Accessories, Audi Lounge, etc. in order to ensure a complete brand experience for customers.
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Myntra Acquires Bengaluru-Based InLogg, a Logistics Technology Firm
Founded in 2015, InLogg offers a technology platform that provides end-to-end logistics solutions for the e-commerce sector.
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Yamaha Shines With a Growth of 66 per Cent in Its Sales in April, 2016
Yamaha posts solid growth in sales of 66 per cent over last one year. It attributes the same to its aggressive expansion strategies in tier II and tier III cities along with customer-centric initiatives.
-
ZEE5 Reports Major Growth in Regional Language and Family-Friendly Content in 2024
In 2024, ZEE5 saw notable growth, particularly in regional languages and family-oriented content, which now accounts for 50% of its viewing. Chief Business Officer Manish Kalra credits the platform’s emphasis on culturally resonant, family-friendly narratives for this success. ZEE5’s increased reach into Tier II and III markets and a 25% rise i...
-
Omega Seiki Partners With Agri Junction to Deploy 10,000 Electric Vehicles to Cater to Rural Market Demand
Omega Seiki and Agri Junction have partnered to deploy over 10,000 electric two-wheelers and three-wheelers in rural markets, the company Faridabad-headquartered company announced on Friday. As part of the tie up, Omega Seiki will be deploying Rage+ range and Stream along with specialised new product line-up such as e-two-wheeler Mopedo, Stream Cit...
-
Centre Expanding, Redefining Development; Focussing On Tier II, III Cities: PM Modi
Prime Minister Narendra Modi on Tuesday stated that the Centre is expanding and redefining the focus of 'development' to the tier II and tier III cities which have boosted the confidence of youth in these cities.
-
eBikeGo Secures Funding Of Rs. 10.91 Crore, Will Scale Network To 30 Cities By FY2022
With the fresh funding, eBikeGo plans to scale up operations to 30 cities by FY2022 while achieving 20 million deliveries and save 4,000 tonnes of CO2 emissions.
-
BharatBenz Expands Its Network With 10 New Touchpoints In Tier II Tier III Cities
Daimler India Commercial Vehicles (DICV) has expanded its sales and service network in India with the inauguration of 10 new touchpoints for BharatBenz commercial vehicles. The company's main focus this time around has been Tier II and Tier III cities in the Northern, Southern, and Western regions of India.
-
MG Motor India Launches Mobile Showroom;Focus On Tier 2 And Tier 3 Markets
The idea is to reach out to tier II and tier III cities and increase awareness towards MG as a car manufacturer.
-
Zomato Food Delivery Reaches 500 Cities Milestone In India
Zomato’s founder and CEO tweeted that news that the food delivery platform now caters to 500 cities in India, making a new milestone for the company.
-
Carpet Area Hike To Push Home Sales In Smaller Cities, Realtors Laud Move
The government's move to hike the carpet area of homes eligible for interest subsidy under the Pradhan Mantri Awas Yojna (PMAY) for the middle-income group (MIG) will give a much needed push to home sales, especially in tier II and III cities, say experts.
-
Ola Lite App Launched to Serve Tier II, Tier III Cities
Ola Lite is a lightweight app that consumes less than 1MB space and loads within 3 seconds without compromising on the booking experience, Ola said.
-
Mercedes-Benz India Expands to Tier II And III Cities With Brand Tour Programme
Moving its focus towards smaller cities, Mercedes-Benz has announced that it will be tapping into Tier II and III markets with its new customer centric programme. The initiative is called the Mercedes-Benz Brand Tour and will see the German auto giant expand presence in cities where there are potential customers but limited dealership reach.
-
Triumph Motorcycles India Introduces Mobile Dealership
The mobile dealership will reach out to customers in Tier II and Tier III cities, and will display Triumph motorcycles. Customers can take test rides, book motorcycles and even buy Triumph bikes from these mobile dealerships.
-
Harley-Davidson India Expands In Smaller Cities With First Concept Store
Expanding its base in smaller cities, Harley-Davidson inaugurated its first concept store in India in Kolhapur. Christened as 'Warrior Harley-Davidson', the concept store has been designed to accommodate Harley's customer experience program on a smaller scale. The Harley-Davidson concept store has been specifically designed for Tier II and III citi...
-
Audi Mobile Terminal 2017 To Continue Focussing On Tier II And Tier III Cities
The Audi Mobile Terminal is as a fully functional mobile showroom that comes equipped with a display car, Audi Accessories, Audi Lounge, etc. in order to ensure a complete brand experience for customers.
-
Myntra Acquires Bengaluru-Based InLogg, a Logistics Technology Firm
Founded in 2015, InLogg offers a technology platform that provides end-to-end logistics solutions for the e-commerce sector.
-
Yamaha Shines With a Growth of 66 per Cent in Its Sales in April, 2016
Yamaha posts solid growth in sales of 66 per cent over last one year. It attributes the same to its aggressive expansion strategies in tier II and tier III cities along with customer-centric initiatives.
