Snapchat Glasses
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Snap Forms New Subsidiary Specs Inc. to Lead Consumer Smart Glasses Push
Snap announced the creation of Specs Inc., a wholly owned subsidiary of the parent company, on Wednesday. The Santa Monica, California-based company said that Specs Inc. will focus on the augmented reality (AR) smart glasses division and grow as a distinct brand. The timing of the development is interesting, given that the parent company is also ge...
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Qualcomm’s Big Showcase at IMC 2025: Drones, AR Glasses, Royal Enfield’s First EV, and More
At India Mobile Congress 2025, Qualcomm showcased innovations across smartphones, AI PCs, vehicles, and drones. Highlights included Royal Enfield’s Flying Flea C6 electric bike powered by Snapdragon chips, TechEagle’s Vertiplane X3 drone, and Snapdragon-powered AR glasses. The company also displayed its AI-enabled X85 5G Modem-RF system and sea...
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Snap Specs to Launch in 2026 as Competitor to Meta's AI Smart Glasses
Snap Specs are set to launch next year as a consumer-focused version of Snap's augmented reality (AR) smart glasses. The company's five previous developer-exclusive AR glasses will be succeeded by a commercial version. The upcoming Snap Specs will feature machine learning capabilities, AI assistance, and allow users to share games with friends, and...
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Apple CEO Tim Cook Prioritises Development of AR Smart Glasses to Beat Meta: Report
Apple CEO Tim Cook has reportedly prioritised the development of true augmented reality (AR) glasses. While Apple hasn’t confirmed its plans, rivals like Meta, Google, and Snapchat are exploring smart glasses. Unlike bulkier headsets, AR glasses demand advanced, affordable technology to succeed, and Cook is reportedly focused on developing an ind...
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Google XR Glasses Prototype With Real Time Translation, 'Memory' Features Showcased at TED 2025
Google showcased its XR glasses prototype at TED 2025 in Vancouver, that can be connected to a smartphone for tasks like real-time translation and scenario analysis with a 'Memory' feature. While Apple and Samsung have already announced mixed reality headsets, firms like Meta, Google, and Snapchat are currently developing lightweight XR glasses res...
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Snapchat Spectacles Get GPS-Powered AR Lenses and New Hand Tracking Capabilities
Snapchat on Monday commemorated six months since the launch of the new fifth generation Snapchat Spectacles by announcing new AR effects and platform features for the augmented reality (AR) glasses. Lenses, which is what the company calls its AR effects, can now be built using GPS, GNSS, compass heading, and custom locations to provide real-time wa...
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Apple Said to Conduct Internal Study Ahead of Potential Smart Glasses Foray
Apple is exploring the development of smart glasses, according to a Bloomberg report. The company is reportedly undertaking an internal study of current smart glasses available to consumers, and asking input from employees involved in the project. It is expected to compete with Meta's Orion smart glasses and Snapchat's fifth-generation Spectacles.
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Snap to Focus on Ads Business, AR Amid Poor Stock Performance
Snap is set to lay its focus on boosting advertising business and work around AR, as confirmed by CEO Evan Spiegel. The announcement comes amid a challenging period for the Snapchat owner, as it contends with major social media players.
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Snap Hires Jacqueline Beauchere as Its First Global Head of Platform Safety
Snapchat's owner has hired a longtime online safety advocate as its first global head of platform safety as the company continues to ramp up efforts around user safety and as social media firms face mounting global pressure from regulators and lawmakers.
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Snapchat Introduces 3D Bitmoji to Improve Digital Avatars, 1,200 New Customisation Options
Snapchat is introducing 3D Bitmojis and is optimising the way they are displayed on the app. Users will be able to view the 3D Bitmojis in their personal and friendship profile. Users get 1,200 new customisation options, including body poses, facial expressions, gestures and backgrounds, to personalise their avatars.
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Snap Forms New Subsidiary Specs Inc. to Lead Consumer Smart Glasses Push
Snap announced the creation of Specs Inc., a wholly owned subsidiary of the parent company, on Wednesday. The Santa Monica, California-based company said that Specs Inc. will focus on the augmented reality (AR) smart glasses division and grow as a distinct brand. The timing of the development is interesting, given that the parent company is also ge...
-
Qualcomm’s Big Showcase at IMC 2025: Drones, AR Glasses, Royal Enfield’s First EV, and More
At India Mobile Congress 2025, Qualcomm showcased innovations across smartphones, AI PCs, vehicles, and drones. Highlights included Royal Enfield’s Flying Flea C6 electric bike powered by Snapdragon chips, TechEagle’s Vertiplane X3 drone, and Snapdragon-powered AR glasses. The company also displayed its AI-enabled X85 5G Modem-RF system and sea...
-
Snap Specs to Launch in 2026 as Competitor to Meta's AI Smart Glasses
Snap Specs are set to launch next year as a consumer-focused version of Snap's augmented reality (AR) smart glasses. The company's five previous developer-exclusive AR glasses will be succeeded by a commercial version. The upcoming Snap Specs will feature machine learning capabilities, AI assistance, and allow users to share games with friends, and...
-
Apple CEO Tim Cook Prioritises Development of AR Smart Glasses to Beat Meta: Report
Apple CEO Tim Cook has reportedly prioritised the development of true augmented reality (AR) glasses. While Apple hasn’t confirmed its plans, rivals like Meta, Google, and Snapchat are exploring smart glasses. Unlike bulkier headsets, AR glasses demand advanced, affordable technology to succeed, and Cook is reportedly focused on developing an ind...
-
Google XR Glasses Prototype With Real Time Translation, 'Memory' Features Showcased at TED 2025
Google showcased its XR glasses prototype at TED 2025 in Vancouver, that can be connected to a smartphone for tasks like real-time translation and scenario analysis with a 'Memory' feature. While Apple and Samsung have already announced mixed reality headsets, firms like Meta, Google, and Snapchat are currently developing lightweight XR glasses res...
-
Snapchat Spectacles Get GPS-Powered AR Lenses and New Hand Tracking Capabilities
Snapchat on Monday commemorated six months since the launch of the new fifth generation Snapchat Spectacles by announcing new AR effects and platform features for the augmented reality (AR) glasses. Lenses, which is what the company calls its AR effects, can now be built using GPS, GNSS, compass heading, and custom locations to provide real-time wa...
-
Apple Said to Conduct Internal Study Ahead of Potential Smart Glasses Foray
Apple is exploring the development of smart glasses, according to a Bloomberg report. The company is reportedly undertaking an internal study of current smart glasses available to consumers, and asking input from employees involved in the project. It is expected to compete with Meta's Orion smart glasses and Snapchat's fifth-generation Spectacles.
-
Snap to Focus on Ads Business, AR Amid Poor Stock Performance
Snap is set to lay its focus on boosting advertising business and work around AR, as confirmed by CEO Evan Spiegel. The announcement comes amid a challenging period for the Snapchat owner, as it contends with major social media players.
-
Snap Hires Jacqueline Beauchere as Its First Global Head of Platform Safety
Snapchat's owner has hired a longtime online safety advocate as its first global head of platform safety as the company continues to ramp up efforts around user safety and as social media firms face mounting global pressure from regulators and lawmakers.
-
Snapchat Introduces 3D Bitmoji to Improve Digital Avatars, 1,200 New Customisation Options
Snapchat is introducing 3D Bitmojis and is optimising the way they are displayed on the app. Users will be able to view the 3D Bitmojis in their personal and friendship profile. Users get 1,200 new customisation options, including body poses, facial expressions, gestures and backgrounds, to personalise their avatars.
