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Can Made-In-India Arattai Replace WhatsApp? 5 Features That Set It Apart
For years, WhatsApp held an unshakable monopoly in the messaging space, with over half a billion active users in India. Now, Arattai, a made-in-India messaging app developed by Zoho Corp, is emerging as a tough competitor.
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Arattai Explained: What Is This WhatsApp Rival and Who Developed It - All You Need to Know
Zoho has launched Arattai, a new instant-messaging app targeting India’s vernacular audience. The name means “casual talk” in Tamil. Like WhatsApp, it supports chats, media sharing, audio and video calls, stories, channels, and even business accounts. A web version is also available, making it a full-fledged alternative to the Meta-owned plat...
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Can Made-In-India Arattai Replace WhatsApp? 5 Features That Set It Apart
For years, WhatsApp held an unshakable monopoly in the messaging space, with over half a billion active users in India. Now, Arattai, a made-in-India messaging app developed by Zoho Corp, is emerging as a tough competitor.
-
Arattai Explained: What Is This WhatsApp Rival and Who Developed It - All You Need to Know
Zoho has launched Arattai, a new instant-messaging app targeting India’s vernacular audience. The name means “casual talk” in Tamil. Like WhatsApp, it supports chats, media sharing, audio and video calls, stories, channels, and even business accounts. A web version is also available, making it a full-fledged alternative to the Meta-owned plat...
