Big B at NDTV

Updated: March 25, 2010 19:30 IST

Bollywood superstar Amitabh Bachchan has extended his support for NDTV's Save Our Tigers Campaign.

Big B at NDTV
Bollywood superstar Amitabh Bachchan has extended his support for NDTV's Save Our Tigers Campaign. (Photo: Rajnish Jena)
Big B at NDTV
Big B was at the NDTV office in New Delhi to shoot a promo for the campaign. (Photo: Rajnish Jena)
Big B at NDTV
NDTV and Aircel have joined hands to launch a campaign to save the tiger. (Photo: Rajnish Jena)
Big B at NDTV
Amitabh Bachchan is the brand ambassador for the campaign. (Photo: Rajnish Jena)
Big B at NDTV
The purpose of the campaign is to spread awareness about tiger conservation. (Photo: Rajnish Jena)
Big B at NDTV
Amitabh Bachchan with NDTV Networks CEO Vikram Chandra. (Photo: Rajnish Jena)
Big B at NDTV
The campaign has been initiated by World Worldlife Fund (WWF) India, telecom company Aircel and NDTV. (Photo: Rajnish Jena)
Big B at NDTV
"I feel it is a national cause and if my face and voice can be used to impress people to work for it then I am happy about it. If I can convince even one individual I will consider it worthwhile," Bachchan said. (Photo: Rajnish Jena)
Big B at NDTV
The 67-year-old superstar added that he will be actively blogging for the cause. (Photo: Rajnish Jena)
Big B at NDTV
The Big B will also share pictures and videos with his fans. (Photo: Rajnish Jena)
Big B at NDTV
"I'll be blogging about the event. I will also share pictures, videos and commercials we have shot for the campaign," Bachchan said. (Photo: Rajnish Jena)
Big B at NDTV
"Collective action is the need of the hour," he stressed. (Photo: Rajnish Jena)
Big B at NDTV
"It is for the government, wildlife experts, the media and the public to come together and effect a change. It is our responsibility to not only initiate a public movement but also ensure that it gains momentum across the nation," Bachchan said. (Photo: Rajnish Jena)
Big B at NDTV
Poaching and deforestation have led to dwindling tiger population which according to the latest census is 1411. (Photo: Rajnish Jena)
Big B at NDTV
Cricketer M S Dhoni, footballer Baichung Bhutia and actors Suriya, Kabir Bedi and Shernaz Patel are also part of this campaign. (Photo: Rajnish Jena)
Big B at NDTV
Big B's son Abhishek has also lend his support to WWF India for conserving the endangered species. (Photo: Rajnish Jena)

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