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Godrej pampers barbers to boost sales
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Godrej pampers barbers to boost sales
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Published On: July 27, 2009
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FMCG company Godrej Consumer now targets barbers across the country to boost sales of its hair colour and toiletries. The company hopes that its 'Operation Big B' could bring big business for a segment, which accounts for 30 per cent of its sales.
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