Can Arattai Dethrone WhatsApp In India?

For years, WhatsApp held an unshakable monopoly in the messaging space, with over half a billion active users in India. Now, Arattai, a made-in-India messaging app developed by Zoho Corp, is emerging as a tough competitor.

Launched as an alternative to WhatsApp, Arattai offers several standout features that distinguish it from its competitors.

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