Ad Expenditure To Grow At 12.1 Percent In 2018, Predicts IPG Mediabrands
PUBLISHED ON: December 16, 2017 | Duration: 21 min, 10 sec
In this episode of All About Ads, IPG Mediabrands has predicted a 12.1 percent growth in AD spends next year. Co-marketing spends for films reach a whopping 100 Crore. Also on the show, we talk about the banning of condom ads during day time by the government and auto industry's best campaigns of the year 2017.