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Influencers With 5 Lakh Followers Will Be Considered Celebs: Ads Body
Influencers having over 5 lakh followers or earning more than Rs 40 lakh per year will now be classified as 'celebrities' appearing in ads, ASCI said on Wednesday.
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Over 2,700 Complaints Against Influencers, Instagram Tops Violations: Ads Body
The Advertising Standards Council of India (ASCI) on Thursday said it has processed 2,767 complaints since coming up with influencer guidelines in May 2021.
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Body Spray Ads With "Rape Jokes" Face Watchdog's Action
Responding to growing outrage over a body spray advertisement by Layer'r Shot, the Advertising Standards Council of India (ASCI) has stated that the the two videos are in "serious breach" of their code and against public interest.
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Consumer Affairs Ministry Says Will Develop Framework to Protect Online Consumers From Fake Reviews
Department of Consumer Affairs (DoCA) says will develop a framework to keep a check on fake reviews posted on e-commerce websites to protect consumer interest. It will develop these frameworks after studying the present mechanism being followed by the e-commerce entities in India and best practices available globally.
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E-Commerce Websites Under Check to Spot Fake Reviews, ASCI, Union Ministry to Hold Virtual Meeting on Friday
E-commerce websites will participate in a virtual meeting with the Ministry of Consumer Affairs and Advertising Standards Council of India (ASCI) to discuss the magnitude of fake reviews on their platforms. These reviews mislead consumers into buying online products and services.
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14 Ads From Gaming Firms Found Violating Advertising Standards During IPL: ASCI
The Advertising Standards Council of India (ASCI) screened 35 advertisements from the online real-money gaming industry that were broadcast during the first week of ongoing IPL tournament.
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India's Advertisement Watchdog Issues 12-Point Guideline for Crypto, NFT Ads
The Advertisements Standards Council of India or ASCI has issued guidelines for advertising virtual digital assets (VDAs) like cryptocurrencies and non-Fungible Tokens (NFTs).
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Social Media Influencers Must Declare Promoted Content, Says Ad Regulator
Digital media influencers, Youtubers and celebrities promoting their favorite brands might have to be a bit more cautious going forward as a new draft regulation by the Advertising Standards Council of India (ASCI) stipulates that all influencers will have to declare if a product or a service is being covered as part of a promotion.
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Airtel's Fastest Mobile Network Ads Ruled as Misleading by ASCI
The ASCI decision was taken by its Fast Track Complaints Committee (FTCC) at a meeting held on March 29, 2017.
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Patanjali Ayurved Threatens To File Suit Against Ad Regulator
Patanjali Ayurved, the FMCG venture promoted by yoga guru Baba Ramdev, today threatened to file a suit against the Advertising Standards Council of India (ASCI), which has issued 27 notices this year to the company for what it calls violation of advertising code of conduct.
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Advertising Watchdog ASCI Pulls Up Patanjali, HUL, Others For Misleading Campaigns
Advertising watchdog ASCI has pulled up Patanjali Ayurved, HUL, PepsiCo, Britannia, Pizza Hut, Amazon, LG Electronics, Voltas, Axis Bank, AirAsia and Flipkart, among others, for running misleading ad campaigns.
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You Can Now File Complaints About Misleading Ads via WhatsApp
The Advertising Standards Council of India (ASCI) would lodge 'suo moto' complaints based on the WhatsApp messages.
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Airtel Under ASCI Scanner Again, This Time for Misleading Broadband Ad
The Advertising Standard Council of India said Airtel's ad "was not substantiated with evidence of the customers who have availed" of the scheme.
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Airtel 4G Speed Challenge Ads Found 'Misleading'
Airtel said it was engaging with ASCI to provide it with necessary technical data in support of its advertising claims.
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Advertising Standard Council of India App Lets You Complain Against Misleading Ads
The 'ASCIonline' app is currently available on Android and iOS platforms.
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Influencers With 5 Lakh Followers Will Be Considered Celebs: Ads Body
Influencers having over 5 lakh followers or earning more than Rs 40 lakh per year will now be classified as 'celebrities' appearing in ads, ASCI said on Wednesday.
-
Over 2,700 Complaints Against Influencers, Instagram Tops Violations: Ads Body
The Advertising Standards Council of India (ASCI) on Thursday said it has processed 2,767 complaints since coming up with influencer guidelines in May 2021.
-
Body Spray Ads With "Rape Jokes" Face Watchdog's Action
Responding to growing outrage over a body spray advertisement by Layer'r Shot, the Advertising Standards Council of India (ASCI) has stated that the the two videos are in "serious breach" of their code and against public interest.
-
Consumer Affairs Ministry Says Will Develop Framework to Protect Online Consumers From Fake Reviews
Department of Consumer Affairs (DoCA) says will develop a framework to keep a check on fake reviews posted on e-commerce websites to protect consumer interest. It will develop these frameworks after studying the present mechanism being followed by the e-commerce entities in India and best practices available globally.
-
E-Commerce Websites Under Check to Spot Fake Reviews, ASCI, Union Ministry to Hold Virtual Meeting on Friday
E-commerce websites will participate in a virtual meeting with the Ministry of Consumer Affairs and Advertising Standards Council of India (ASCI) to discuss the magnitude of fake reviews on their platforms. These reviews mislead consumers into buying online products and services.
-
14 Ads From Gaming Firms Found Violating Advertising Standards During IPL: ASCI
The Advertising Standards Council of India (ASCI) screened 35 advertisements from the online real-money gaming industry that were broadcast during the first week of ongoing IPL tournament.
-
India's Advertisement Watchdog Issues 12-Point Guideline for Crypto, NFT Ads
The Advertisements Standards Council of India or ASCI has issued guidelines for advertising virtual digital assets (VDAs) like cryptocurrencies and non-Fungible Tokens (NFTs).
-
Social Media Influencers Must Declare Promoted Content, Says Ad Regulator
Digital media influencers, Youtubers and celebrities promoting their favorite brands might have to be a bit more cautious going forward as a new draft regulation by the Advertising Standards Council of India (ASCI) stipulates that all influencers will have to declare if a product or a service is being covered as part of a promotion.
-
Airtel's Fastest Mobile Network Ads Ruled as Misleading by ASCI
The ASCI decision was taken by its Fast Track Complaints Committee (FTCC) at a meeting held on March 29, 2017.
-
Patanjali Ayurved Threatens To File Suit Against Ad Regulator
Patanjali Ayurved, the FMCG venture promoted by yoga guru Baba Ramdev, today threatened to file a suit against the Advertising Standards Council of India (ASCI), which has issued 27 notices this year to the company for what it calls violation of advertising code of conduct.
-
Advertising Watchdog ASCI Pulls Up Patanjali, HUL, Others For Misleading Campaigns
Advertising watchdog ASCI has pulled up Patanjali Ayurved, HUL, PepsiCo, Britannia, Pizza Hut, Amazon, LG Electronics, Voltas, Axis Bank, AirAsia and Flipkart, among others, for running misleading ad campaigns.
-
You Can Now File Complaints About Misleading Ads via WhatsApp
The Advertising Standards Council of India (ASCI) would lodge 'suo moto' complaints based on the WhatsApp messages.
-
Airtel Under ASCI Scanner Again, This Time for Misleading Broadband Ad
The Advertising Standard Council of India said Airtel's ad "was not substantiated with evidence of the customers who have availed" of the scheme.
-
Airtel 4G Speed Challenge Ads Found 'Misleading'
Airtel said it was engaging with ASCI to provide it with necessary technical data in support of its advertising claims.
-
Advertising Standard Council of India App Lets You Complain Against Misleading Ads
The 'ASCIonline' app is currently available on Android and iOS platforms.
