Vikram Gour
Vikram Gour is the founder of MotorScribes and a seasoned automotive journalist with over 20 years of experience in India’s auto media space. His career spans leading publications such as Car India, Bike India, Commercial Vehicle Magazine, and he was part of the founding team of ZigWheels under the Times of India Group. Vikram has also co-hosted the ZigWheels show on ET Now and worked with ZEE’s Zeegnition brand. His wide-ranging experience brings depth, clarity, and perspective to his writing.
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No Helmet, No Excuses: Fixing India's Most Avoidable Road Safety Crisis
India's helmet apathy demands tougher insurance, legal and tech-linked consequences to make riding safety non-negotiable.
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The Price of Silence: Why India's Two-Stage Car Launches Are Backfiring?
In the age of reels and rapid opinion, price silence is not suspense-it's misdirection. And in India's car market, misdirection can cost far more than a delayed announcement.
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Opinion: Why It's Time For India To Scrap The Green Number Plate
India's transition to electric mobility is well underway, but symbolism must evolve alongside scale. If EVs are to become truly mainstream, it is time to question whether visual segregation still serves the larger purpose.
