French Fragrance Brand's Incense Goes Viral For Looking Like Kacchua Chhaap Coil
A luxury French fragrance brand has found itself at the centre of an unexpected internet debate after launching a lemongrass-scented spiral incense marketed as a premium home fragrance product.
While the brand promotes the item as a sophisticated addition to modern interiors, many Indians were quick to point out its uncanny resemblance to the iconic Kacchua Chhaap mosquito coil, a familiar sight in households across the country for generations.
