Stars lend blitz to firecrackers

PUBLISHED ON: November 6, 2007 | Duration: 1 min, 40 sec

  
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This Diwali when you go shopping for your firecrackers don't be surprised to see Hollywood stars like Mariah Carey endorsing firecracker brands. She of course knows nothing about it.They are not paid to be brand ambassadors but the stars are not complaining. At the capital of firecracker units as many as 20 brands are riding on their popularity.
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