iPhone 18 Pro, Pro Max Prices Revealed: Sales Start From September 18

Apple has launched the iPhone 18 Pro and iPhone 18 Pro Max at its 'Surprise and Shine' event, bringing several hardware upgrades over last year's iPhone 17 Pro lineup. The new Pro models are powered by Apple's latest-generation A20 Pro chipset and feature the company's new in-house C2 modem. Apple claims the iPhone 18 Pro can deliver up to 24 hours of battery life on a single charge, while the larger iPhone 18 Pro Max is rated for up to 30 hours.

Apple's iPhone 18 Pro and iPhone 18 Pro Max are offered in Black, Silver, Glacier, and a new Burgundy colour. 

The iPhone 18 Pro has a 6.3-inch display and gets up to 34 hours of video playback. It comes in four storage options: 256GB, 512GB, 1TB and 2TB. The iPhone 18 Pro Max has a 6.9-inch display and gets up to 43 hours of video playback. It also comes in four storage options: 256GB, 512GB, 1TB and 2TB.

One of the biggest upgrades on the iPhone 18 Pro models is the new 48MP Fusion Main camera, which introduces a physical variable aperture – a first for the iPhone lineup. The feature gives users greater control over depth of field and low-light photography, while an automatic mode can adjust the aperture based on lighting conditions and the desired depth of field. Apple says it achieved this using laser-cut components thinner than a human hair.

iPhone 18 Pro and Pro Max Prices in India

In India, the iPhone 18 Pro starts at Rs 1,64,900, while the iPhone 18 Pro Max starts at Rs 179,900. Both models will be offered with 256GB, 512GB, 1TB and 2TB storage options.

Iphone 18 Pro Prices

• 256 GB: Rs 1,64,900
• 512 GB: Rs 1,89,900
• 1 TB: Rs 2,39,900
• 2 TB: Rs 3,14,900

Iphone 18 Pro Max Prices 

• 256 GB: Rs 1,79,900
• 512 GB: Rs 2,04,900
• 1 TB: Rs 2,54,900
• 2 TB: Rs 3,29,900

The new iPhones will be available for pre-order from September 12, with sales beginning September 18.

Prices in the US

The iPhone 18 Pro starts at $1,199 (approximately Rs 1.06 lakh) for the 256GB variant in the US. The iPhone 18 Pro Max starts at $1,299 (approximately Rs 1.14 lakh) for the 256GB model. Apple is also highlighting its leasing option for customers who may prefer to spread the cost rather than pay the full price upfront.