Vijay News | From Whistles to Keychains: TVK Chief Vijay’s Merchandise Sells Outside Party Office

The "Vijay Fever" has officially reached a boiling point in Tamil Nadu following the 2026 Assembly Election results. With his party, Tamilaga Vettri Kazhagam (TVK), emerging as the single largest party with 108 seats, the victory has sparked a commercial frenzy alongside the political shift. Outside the TVK headquarters in Panaiyur and various party offices across Chennai, the atmosphere resembles a festival. Street vendors and entrepreneurs have pivoted from selling movie memorabilia to political merchandise. Watch Vasudha Venugopal's report