Protecting and promoting the "Brand India"-- from Kolhapuri Chappals to Banarsis and Chanderi textiles-- is a massive priority in the India-UK Free Trade Agreement signed on Thursday in London. The pact allows export of labour-intensive Indian products such as leather, footwear and clothing--often crafted by women-- at a concessional rate to British markets, opening a new chapter of a gender-inclusive trade framework.