The members of the Indian women's cricket team have seen their brand values skyrocket, thanks to their maiden Women's World Cup triumph after defeating South Africa on Sunday. Women's cricket in India has endured many near-misses and heartbreaks, but the showdown in Navi Mumbai over the weekend healed past wounds and paved the way for unprecedented opportunities. Early reports suggest that the brand endorsement fees for Indian women's team players have already increased by 25% to 100%.