US Midterm Ad Spending Smashes Records, Crosses $11 Billion Mark

With just a week to go before Election Day, campaign ad spending in the US has surged to unprecedented levels. According to AdImpact, more than $11.21 billion has already been spent on political advertisements, surpassing the entire 2024 presidential cycle. The Ohio and Texas Senate races are attracting the biggest ad dollars, with Republicans outspending Democrats as the total is projected to reach $11.6 billion by Election Day.

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