The company has gone beyond news with the introduction of a lifestyle channel-NDTV Good Times catering to the urban India. Leveraging its broadcasting and programming excellence, NDTV has also set-up NDTV Convergence and NDTV Worldwide.
NDTV Good Times – The flagship channel of NDTV Lifestyle, NDTV Good Times
quickly became India's top-ranked English-language lifestyle television channel
- rapidly drawing in its target audience of socially upbeat, well travelled, cosmopolitan
viewers who live in style, adore fashion, are adventurous about food and travel
and want more out every moment in life with both back packing and high flying budgets.
Judged as the 'Best Fashion Lifestyle Channel’ at the ITA(Indian Television Academy)
Awards, NDTV Good Times is beamed directly across international markets such as
US, Singapore, Sri Lanka, Mauritius and Maldives.
NDTV Convergence - The digital media business controls all NDTV websites
including the news website www.ndtv.com and the
mobile news alert service – 56388; and the full service mobile portal- NDTV Active.
ndtv.com crossed the 100 million page view mark in December, 2009.
NDTV Worldwideis NDTV’s Media Services division offering a range of services
from setting up and managing channels to broadcast training, channel branding and
technology consultancy, based on over two decades of NDTV’S experience in broadcasting.