Chinese Smartphone Maker Comio To Invest Rs 500 Crore In India

Chandigarh: Chinese smartphone maker Comio will invest Rs 500 crore in the Indian market by the end of this year, a senior company official said here today.
 
Comio will invest Rs 250 crore in marketing, another Rs 150 crore in R&D and manufacturing, and Rs 100 crore for sales and distribution in the Indian mobile phone market till December 2018, Comio India CEO and director Sanjay Kumar Kalirona said.
 
Comio is a smartphone subsidiary of Topwise Communications and was launched in China in 2015.
 
The company started operations in India from May 2017 and launched its products in India in August 2017, he said.
 
The company caters to the highest growing group (mid-level segment) priced from Rs 6,000 to Rs 12,000, he said.
 
By 2018-19, Comio is expecting 10 per cent market share in the mid-segment category in the Indian mobile market, he said.
 
Currently, Comio is getting their products manufactured from third party contract manufacturer, thereby, supporting 'Make in India' through local manufacturing, he said.
 
Comio plans to setup their own manufacturing unit within this year and R&D within this quarter, he said.
 
Following the success of the Comio smartphones in North and West markets with close to 6 lakh devices sold in the first seven months of operations, the brand is foraying into the South and East markets by May end, Kumar said.
 
This will grow Comio into a pan-India brand, he added.
 
The expansion will include launches in key cities such as Kolkata, Patna, Bhubaneshwar, Guwahati in the East and Hyderabad, Chennai, Bangalore and Kochi in the South.

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