The Smartphone Branding Revolution

PUBLISHED ON: October 29, 2014 | Duration: 21 min, 35 sec

   
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In the past few years, mobile phone branding has transformed from the typical 360 degree marketing gimmicks to an out-of-the-box online-only approach. Find out how almost unknown, underdog smartphone brands are now trumping heavyweights such as Samsung and Apple.
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