PUBLISHED ON: September 27, 2014 | Duration: 21 min, 45 sec
What's the future of ad agencies? Why will ad executives need to have hybrid expertise? Why can't agencies survive without united ventures and why life design is a must for every creative agency? Hear it from Hakuhodo's Executive Creative Director, Morihiko Hasebe. Also, the creator of many innovative design led technology, a genius and a researcher at MIT Media Lab, Dhairya Dand speaks on what triggers him to be creative.