How Can Brands Storm the Norm to Emerge as Market Leaders

PUBLISHED ON: February 13, 2016 | Duration: 21 min, 28 sec

   
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Acclaimed marketer and now an author, Anisha Motwani recently released her book named Storm the Norm, which gives valuable insights on how brands should charter road-maps for success. At the book launch, we also spoke to industry leaders on their take on creating disruption and moving away from norms, standards and cliches to emerge as market leaders.
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