MCD Elections 2017: Inside The Social Media War Rooms Of The Big 3 Parties | Read

PUBLISHED ON: April 24, 2017 | Duration: 2 min, 02 sec

   
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In the run up to Delhi's municipality elections, which took place across 272 wards April 23, one of the biggest battlegrounds was the internet. The ammunition: Twitter and Facebook. Starting with the incumbent BJP's Delhi IT cell, where about 350 party supporters volunteered their time to creating political posts, tweets, and videos. This further expanded into 200 ward-specific WhatsApp groups comprising 1,000 members each.
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