Jaago re: Waking up to vote power

PUBLISHED ON: January 9, 2009 | Duration: 1 min, 46 sec

   
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If you aren't voting, you are sleeping, says a campaign by a tea mega-brand. Working hard on this strong message is a group of young Bangaloreans who want to change the way India votes this General Elections. What sets the 'Jaago Re' campaign apart is its simple online process -- when you log on, it enables you to submit the form to the Election Commission. It also locates your house on a map and directs you to the polling booth.
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