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Nescafe announces Deepika Padukone as brand ambassador

PUBLISHED ON: July 2, 2010 | Duration: 1 min, 58 sec

   
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For the first time ever Nestle will have a celebrity endorsing one of its flagship brands Nescafe in India. The new strategy will serve two purposes: first to get coffee sales back on track and secondly to increase its market share in the market.
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