Profit

Money Mantra: Brand management lessons from Bollywood superstars

PUBLISHED ON: July 3, 2012 | Duration: 50 min, 03 sec

  
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On Money Mantra, NDTV's Mehraj Dube and a panel of experts discuss the future of India's branding business. They also review the branding style of superstars like Aamir Khan and Shahrukh Khan and what kinds of lessons can be learnt from them.
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