Why Britannia Wants To Change India's Cultural Ethos Around Smiling

PUBLISHED ON: October 7, 2017 | Duration: 21 min, 36 sec

   
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On this episode of All About Ads, we speak to Ali Harris Shere, Vice President, Marketing, Britannia, on changing cultural ethos of India around smiling. Also on the show, we take a look at if Zara's late entry into the online space is a strategic decision, dangers of Artificial Intelligence and why France banned the use of skinny photoshopped models in advertisements.
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