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Prega News' Winning Strategy To Pamper Mothers On Flights

PUBLISHED ON: September 2, 2017 | Duration: 22 min, 50 sec

  
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Prega News Pregnancy Detection Card, marketed by Mankind Pharmaceuticals under their new digital campaign #YourSecondHome has partnered with SpiceJet to launch a series of initiatives to make air travel for pregnant women more comfortable and enjoyable. On this episode of All About Ads, we have Rajeev Juneja, CEO of Mankind Pharma who will talk about how they aim to deepen consumer trust through this initiative and also about the relevance of condom advertisements. Also on this episode, we will talk about South Delhi Municipal Corporation's decision to sell ad rights in a bid to regulate outdoor ads. The episode also discusses about badminton ace PV Sindhu's appointment as the first brand ambassador of tyre manufacturer Bridgestone India.
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