Auto Trends - Online Research Goes Big

PUBLISHED ON: January 30, 2019 | Duration: 6 min, 58 sec

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There has been a perceptive change in how the average car buyer conducts his study before the final purchase. Almost 90 per cent of new car buyers look to sources of income which are available online. Google along with Kantar, a market research firm, have documented this exact phenomenon. Take a look.
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