Jul 14, 2017 17:47 (IST)
Joy Pansari, Kolkata
Taking the cue and the legacy of a clean society forward, we, Joy and Ankit started Ad My Bin, a social venture to clean and spread cleanliness across by installing adbins for waste disposal.
At Admybin we not only address the problem of littering but we create the infrastructure of visible and accessible bins all over the nation we also take responsibility of the management and clearance of the bins. We generate employment for currently unorganized ragpicker community at the same time and our aim is to segregate waste for gradually reducing it to zero.
AdMyBin installs Waste Bins with stands that have advertising spaces.
The National Clean India mission has created great awareness among people but due to lack of adequate usable dustbins problem of littering on street is not solved. Usually we associate bins with a dirty container but for us at Ad My Bin, we ensure that bins have an artistic implication with a bright sunny and blue dash of colour where you can advertise your company and reach out to people and also promote social awareness towards cleanliness as a responsible citizen.
We have created a self-sustainable model wherein the dustbins will act as an advertising mode just like a pole kiosk or advertisement hoarding. Our Business model includes the CSR activities of corporates and outdoor advertising needs of brands to get visibility as well as a enhancing the brand image as a socially responsible business.
What makes us different is that apart from the installation we take care of the maintenance of the bins as well. We employ ragpickers for every 30 bins which we install on streets.
Ad My Bin currently has more than 200 installations across different complexes, roads, schools, colleges and parks in Kolkata and further looking for expansion on metro, railways and everywhere in country where bins are required.
We have branded for more than 20 clients across sectors including banks, hotel chains, film production houses, online supermarkets, textile houses, healthcare, travel, online learning portals among others.
We are developing a Smart Bin, in which we would be able to track the waste level inside the bin, along with the count of people crossing the adbins. The pilot testing for this is done and will launch this very soon.
Also we are developing a WiFi Bin which would be a app based reward program for public at large. The technology will make our Adbins the Gateway to FREE Wifi access.
In pipeline we have Jaipur and Guwahati for expansion along with high coverage in Kolkata.
Taking the cue and the legacy of a clean society forward, we, Joy and Ankit started Ad My Bin, a social venture to clean and spread cleanliness across by installing adbins for waste disposal.
At Admybin we not only address the problem of littering but we create the infrastructure of visible and accessible bins all over the nation we also take responsibility of the management and clearance of the bins. We generate employment for currently unorganized ragpicker community at the same time and our aim is to segregate waste for gradually reducing it to zero.
AdMyBin installs Waste Bins with stands that have advertising spaces.
The National Clean India mission has created great awareness among people but due to lack of adequate usable dustbins problem of littering on street is not solved. Usually we associate bins with a dirty container but for us at Ad My Bin, we ensure that bins have an artistic implication with a bright sunny and blue dash of colour where you can advertise your company and reach out to people and also promote social awareness towards cleanliness as a responsible citizen.
We have created a self-sustainable model wherein the dustbins will act as an advertising mode just like a pole kiosk or advertisement hoarding. Our Business model includes the CSR activities of corporates and outdoor advertising needs of brands to get visibility as well as a enhancing the brand image as a socially responsible business.
What makes us different is that apart from the installation we take care of the maintenance of the bins as well. We employ ragpickers for every 30 bins which we install on streets.
Ad My Bin currently has more than 200 installations across different complexes, roads, schools, colleges and parks in Kolkata and further looking for expansion on metro, railways and everywhere in country where bins are required.
We have branded for more than 20 clients across sectors including banks, hotel chains, film production houses, online supermarkets, textile houses, healthcare, travel, online learning portals among others.
We are developing a Smart Bin, in which we would be able to track the waste level inside the bin, along with the count of people crossing the adbins. The pilot testing for this is done and will launch this very soon.
Also we are developing a WiFi Bin which would be a app based reward program for public at large. The technology will make our Adbins the Gateway to FREE Wifi access.
In pipeline we have Jaipur and Guwahati for expansion along with high coverage in Kolkata.