Hindustan Unilever (HUL), which is benefiting from a pick up in consumption, and as deliveries recover from India's biggest tax overhaul, has sustained its sales growth by adding natural and ayurveda-based products. That's also helping it counter competition across its segments from detergents to skin creams from local companies, which are building their brands using yoga and spiritual leaders.
"The market for naturals and ayurveda products is big," chief financial officer Srinivas Phatak said on a conference call on Monday.
"Hindustan Unilever has a three-pronged strategy focusing on core brands including Hamam and Ponds, special brands such as Indulekha hair oil and Lever Ayush as master brands."
(This story has not been edited by NDTV staff and is auto-generated from a syndicated feed.)
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