The notes ban-induced liquidity crisis has resulted in sales falling 11.3 per cent between November and January. The conversion to BS-IV emission norms, which are coming into effect from April, also resulted in some inventory correction taking place across OEMs from February.
Overall, the industry closed the first 10 months of fiscal year 2017 with a growth of 8.3 per cent, which although better than the industry growth rates over the past four fiscal years, remains a far cry from the double-digit growth prior to November 2016.
"The impact of note ban appears to have moderated with the industry limping back to normalcy as reflected by smaller volume contraction in January and expectations of flattish February and March. For the fiscal 2017, we expect the industry to grow 7-8 per cent," Icra said in its report.
The agency also expects some deferred purchases during Q3 and Q4 to result in better sales in fiscal 2018, leading to 8-10 per cent growth during the year. "While the gap in growth rates will narrow, scooters will continue to outpace motorcycles sales in fiscal 2018," the report said.
During the note ban period, only moped sales have remained relatively insulated, and have maintained their double-digit growth, albeit on a low base, growing 26.8 per cent. On other hand, scooter sales, while continuing to outpace industry growth, have grown so far 12.5 per cent, which though is much lower than the 24.7 per cent growth till September.
Motorcycles, which had been on the path of revival from the de-growth and flat sales reported since fiscal year 2013, again returned to low growth levels of 5.1 per cent in the aftermath of demonetisation, the report said.
Overall, the agency has reiterated its stable outlook for the industry and over the medium term, the industry is expected to report a volume CAGR (compound annual growth rate) of 8-9 per cent with demand expected to be driven by structural factors like favourable demographic profile, growing middle-class and urbanization besides moderate penetration levels.
Over medium-term, Icra expects increasing penetration of organised finance into smaller towns as well as rural centres supported by favourable interest rates to support demand as current share of financed vehicles remains moderate.
The report further expects the industry to tap large potential in overseas markets especially in Africa, South Asia and Latin America.
"We expect exports to clip at a CAGR of 8-10 per cent over the next three years with a gradual pick up from next second half as key markets are showing signs of a recovery," the report concluded.