Recent examples include Indian cricket team's vice-captain, Virat Kohli, and southpaw Yuvraj Singh, who was IPL's (Indian Premier League) most expensive cricketer this year.
Virat Kohli is investing Rs 90 crore to set up a chain of gymnasiums called 'Chisel'. And this is not the 26-year-old's first tryst with the business world. Virat Kohli has his own clothing line called 'Wrogn' which he launched last year. The flamboyant Delhi cricketer also co-owns Indian Super League football franchise FC Goa.
Yuvraj Singh, on the other hand, through his start-up fund YouWeCan has invested in a number of start-ups including education marketplace Edukart, Delhi-based on-demand logistics booking platform Moovo and mobile beauty and wellness platform Vyomo.
India cricket captain MS Dhoni, who is known to lead from the front on the field, seems to be doing it off the pitch as well. In many ways, he paved the way for others to join the business bandwagon by opening his chain of gymnasiums in 2012, called 'SportsFit'. Dhoni plans to invest Rs 2,000 crore over a span of five years since the launch.
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